Corporate Social Responsibility

It’s the quintessential socialist argument: companies create wealth for themselves and a privileged few. The rest merely toil and waste away. That’s no way for society to prosper, so business must work for the larger good. After all, if the “rest” wither away, there’ll be no takers for their goods and services and, ergo, no business left. So, it makes infinite sense to nurture the unprivileged masses.

There is a dearth of individuals who thinks that CSR means just signing off a cheque feeling that you have contributed to the community and on the contrary another group which sees CSR as a strategy of selling their product and building their brand and such companies do not invest in a community if they don’t see profit there.

At the same time,there is a dearth of corporate and companies who understand the spirit of CSR, which is to be blamed on the poor importance given to it in classrooms. There is a desperate need to track the best practices in CSR in our nation so that it can be shown to the other companies and thus replicated for the larger good. Corporate have the money and potential to take up social cause, but they hesitate as they do not know how to go about it, which is directly related to the lack of individuals who can guide them.